Sent out to retail buyers and media representatives as part of the LEGO Star Wars product launch taking place in 1999 at the American International Toy Fair held in New York. Packed in a white mailer containing a shadow box with duelling Luke Skywalker and Darth Vader minifigures. The box, which contained a sound chip that played The Imperial March (Darth Vader's theme) when opened, had printed directions on how to visit the LEGO booth and see the first Star Wars themed sets being launched at the American International Toy Fair in 1999. Approximately 200 of these were produced.
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